{"id":4382,"date":"2024-05-28T09:00:48","date_gmt":"2024-05-28T09:00:48","guid":{"rendered":"https:\/\/stylux.net\/?p=4382"},"modified":"2025-01-29T13:54:52","modified_gmt":"2025-01-29T13:54:52","slug":"care-about-earth-con-groupe-gm","status":"publish","type":"post","link":"https:\/\/stylux.net\/home\/care-about-earth-con-groupe-gm\/","title":{"rendered":"\u201cCare About Earth\u201d con Groupe GM"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Nell&#8217;ambito del programma &#8220;Care About Earth&#8221;, Groupe GM guida il cambiamento eco-sostenibile per trasformare il settore dei prodotti di cortesia per hotel<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/stylux.net\/wp-content\/uploads\/2025\/01\/Compo-Salentum_Tranche.jpg&#8221; alt=&#8221;Crema Compo Salentum&#8221; title_text=&#8221;Crema Compo Salentum&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/stylux.net\/wp-content\/uploads\/2025\/01\/Damana-es-Solide.jpg&#8221; alt=&#8221;Damana gel doccia solido&#8221; title_text=&#8221;Damana gel doccia solido&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Gi\u00e0 rinomata per il suo approccio eco-responsabile, <span><em>Groupe GM<\/em><\/span>, azienda leader mondiale dei <span><em>servizi alberghieri sostenibili<\/em><\/span>, sta rafforzando il suo impegno a favore della tutela dell&#8217;ambiente. L\u2019ambizioso obiettivo \u00e8 quello di eliminare la plastica vergine derivata da combustibili fossili a favore di materiali pi\u00f9 sostenibili, riciclati, o di origine vegetale.<\/p>\n<p><span><strong>Le novit\u00e0<\/strong><em><br \/><\/em><\/span>Il Gruppo ha appena lanciato il <span><em>primo tubetto di cartone<\/em><\/span> per il settore dell&#8217;ospitalit\u00e0: un packaging eco-innovativo che pu\u00f2 essere personalizzato per soddisfare le esigenze specifiche degli albergatori e aiuta a ridurre l&#8217;utilizzo della plastica del 99% rispetto ai tradizionali tubetti di plastica. C\u2019\u00e8 poi una linea completa di <span><em>accessori con lo 0% di plastica<\/em><\/span> realizzati con materiali a base biologica, riciclabili e sostenibili che offre una valida alternativa agli hotel impegnati in iniziative ecologiche e introduce un nuovo punto di riferimento nel settore dell\u2019ospitalit\u00e0.<br \/>La collezione \u00e8 composta da pettini e spazzolini in bamb\u00f9, emblema della durabilit\u00e0 grazie al suo rapido tasso di crescita. La gamma \u00e8 completata da saponi da barba solidi, un innovativo dentifricio in pastiglie, bastoncini e dischetti di cotone e un kit di cucito a base di carta decorato da un bottone in madreperla.<br \/>La linea include anche delle pantofole realizzate in tela di cotone e cartone, <em>tutte certificate 0% plastica<\/em> da SGS. Ma non basta, perch\u00e9 tutti gli articoli della linea con lo 0% di plastica sono confezionati in buste di carta riciclata che ne preservano il colore naturale, senza sostanze chimiche sbiancanti, e sono stampati con un inchiostro a base di soia a garanzia di un imballaggio completamente riciclabile e con una forte riduzione dell\u2019impatto ambientale associato agli inchiostri convenzionali a base di petrolio.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/stylux.net\/wp-content\/uploads\/2025\/01\/Unisoap.jpg&#8221; alt=&#8221;Unisoap&#8221; title_text=&#8221;Unisoap&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/stylux.net\/wp-content\/uploads\/2025\/01\/Gemology-Ecopump-Ambiance.jpg&#8221; alt=&#8221;Gemology Ecopump Ambiance&#8221; title_text=&#8221;Gemology Ecopump Ambiance&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Innumerevoli soluzioni sostenibili<\/strong><em><br \/><\/em>Oltre a queste novit\u00e0, Groupe GM propone altre soluzioni innovative come il dispenser ricaricabile Ecofill in grande formato, fino a 400 ml, facile da utilizzare e con minimo impatto ambientale; i prodotti solidi quali saponi tradizionali, shampoo, gel doccia e balsamo che, oltre ad essere 100% plastic-free, richiedono <span><em>9 volte meno acqua<\/em><\/span> per la produzione.<br \/>Tra le iniziativeresponsabili di Groupe GM rientra anche la collaborazione con l&#8217;associazione <span><em>Unisoap<\/em><\/span> per raccogliere i saponi tradizionali dagli hotel e offrire loro una seconda vita attraverso il riciclaggio per scopi umanitari.<\/p>\n<p><strong>Iniziative pionieristiche<\/strong><em><br \/><\/em>Attraverso le sue iniziative, Groupe GM non solo riduce al minimo la sua impronta ecologica, ma \u00e8 anche all\u2019avanguardia nel settore dei servizi alberghieri responsabili, per consentire agli hotel di migliorare le proprie pratiche di sostenibilit\u00e0.<br \/>Il suo programma <span><em>Care About Earth<\/em><\/span>, nato nel 2018, esemplifica il suo impegno per la responsabilit\u00e0 ambientale e stabilisce un nuovo punto di riferimento nel settore. E il Pianeta ringrazia.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nell&#8217;ambito del &#8220;Care About Earth&#8221;, Groupe GM guida il cambiamento eco-sostenibile per trasformare il settore dei prodotti di cortesia.<\/p>\n","protected":false},"author":2,"featured_media":4385,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[21],"tags":[277,140,278,141],"class_list":["post-4382","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-amenity-kit","tag-care-about-earth","tag-eco-sostenibilita","tag-groupe-gm"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u201cCare About Earth\u201d con Groupe GM - 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