All you have to know about the new Museum of Ice Cream in San Francisco
After already taking New York and Los Angeles by caramel-swirled storm, the Instagram friendly pop-up exhibition known as The Museum of Ice Cream (MOIC) is coming to San Francisco on Sept. 17. will run till the end of October in the Union Square area at 1 Grant Ave in the 1911 Neo-Classical architectural masterpiece that formerly housed Giorgio Armani. MOIC SF has partnered with several top San Francisco ice cream producers, including the Mission District’s famous Bi-Rite, the West Coast’s sensational Salt & Straw, Berkeley-based but now going nationally viral CREAM and the old school San Francisco ice cream sandwich legend It’s-It. Products from these producers will play prominently in the exhibition. Tickets are $38 per person (all ages) and they will be sold only onlin. Entrance does, of course, include lots of samples of ice cream and other fantastic creations. Credits: MOIC
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