International Artistic Perfumery staged in Milan with Esxence – The Scent of Excellence in a terrestrial paradise recreated in the milanese The Mall.
Prestigious, exclusive, refined. It is all this and much more Esxence – The Scent of Excellence, an international event dedicated to Artistic Perfumery whose ninth edition will take place at the The Mall space (square Lina Bo Bardi, Porta Nuova) on March, 23th to 26th. In a sign of more refined olfactory culture Esxence will bring together the public, which is becoming larger each year, operators and enthusiasts of this sector, ready to charm with stories, emotions, characters, and news to begin from the scenery, the suggestive Garden of Eden. An earthly paradise that will usher in creativity and sensory magic of the most harmonious fragrances of copyright perfumery. Over 190 mothers houses present, 40% of which Main Brand and 60% Spot Light, ie the emerging brands, all from Europe, the United States and the Middle East, to witness the leadership and the world’s vocation of the Salon. The exhibition area host again the special section dedicated to skincare Esxkin – The Excellence of Beauty, exclusive space in which protagonists are major international brands for innovation formulas, the effective ingredients and original approach in the cosmetics industry, witnessed by concept and special interest stories. In this edition 2017 too Esxence promotes olfactory and cosmetic culture through a rich program of meetings and workshops aimed specifically both professionals and public. Also confirmed for this year the participation of guests recognized on the world of fragrances, from Osmothéque, the international conservatory of perfumes based in Versailles, to the school of education and consulting firm Mouillettes & Co; from international guru and author of the “Bible of the perfumes” Fragrances of the World, Michael Edwards to the enfant terrible Christophe Laudamiel, who will present to Esxence his Fragrance. For the third year, the Esxence conference room will be the official stage of the finalists of Art and Olfaction Awards, the prestigious award for independent realities of the Artistic Perfumery, based in Los Angeles.
The updated event calendar is available on the website esxence.com.
(Admission free upon registration, operators input the four days of the event. Visitors can access on Saturday and Sunday. Hours: Thursday to Saturday from 10:30 to 18:30, Sunday from 10.30 to 16.30).
Leave a Reply